Sarah Fraser, BA (Hons)

Professional Certified Coach – International Coach Federation

How I can help you

A successful career is based on one that aligns with your values, passions, personality and strengths. This alignment provides the basis upon which you can truly thrive, experiencing both happiness and success. To get to this point, you must become aware of what you are naturally good at and what is really important to you. Only then can you have a career which authentically reveals what you bring to the world.

I help you reach this by using a combination of non-directive coaching and personal/professional development tools. I provide you with support to help you build a career that truly works best for you. I am particularly passionate about helping you with personal branding, authentic leadership and workplace wellbeing.

Sector expertise:

  • High Tech
  • Consumer Electronics
  • Manufacturing
  • Semiconductors & Software
  • Advertising, PR, Event Management

Roles covered include:

  • Marketing Communications
  • Branding & Brand Management
  • Advertising Managers/ Directors
  • Public Relations Managers/ Directors


I am a qualified career and leadership coach and also hold a Professional Certified Coach Certificate from the International Coach Federation. My career has included working for Philips, the global health technology company. Here I helped subsidiary companies with their marketing and communications in the UK, USA and in the Netherlands.