Assistant Paid Search Manager

Job Summary by the Career Balance Team:

Seasalt, a modern Cornish company, is seeking an Assistant Paid Search Manager to support their paid search, display, and YouTube advertising efforts. The role involves managing projects, liaising with digital partners, creating ad copy, monitoring performance, and continuously developing digital marketing skills. The position is based in Cornwall, with a hybrid working approach. The ideal candidate will have experience in paid search digital marketing, familiarity with Google Ads and Analytics, and strong communication and organizational skills. Seasalt offers a range of benefits, including a competitive salary, holiday allowance, and learning and development opportunities.

Job Description:Job title
Assistant Paid Search Manager
Job reference
REQ003458
Date posted
24/01/2024
Application closing date
07/02/2024
Location
Falmouth
Contractual hours
37.5
Basis
Full Time
Job category/type
Head office
Attachments
Blank
Job description
Seasalt is a modern Cornish company with an ambitious vision. As a successful omnichannel retailer spanning our website, over 70 shops, and 400 wholesale stockists, we’re always challenging ourselves to think creatively, innovate and improve.
The role of Assistant Paid Search Manager will be very diverse and will involve supporting paid search, display and YouTube advertising. Supporting Seasalt’s growth in both the UK and international markets. You’ll have the responsibility of managing your own projects from start to finish, as well as working within the team.
This role will be based in Cornwall. With our blended approach to hybrid working we expect our people to work a minimum of 40% of their week from a Seasalt Office, the remaining 60% of the time will be from home (or your chosen location – however, you must be based in the UK).
This role is offered as a full-time, permanent contract.
You’ll help us by:
Supporting the Senior Digital Marketing Manager in planning, monitor and report on paid search and display advertising campaigns. Helping to deliver a mix of full funnel display and search campaigns that are well-aligned with the business strategy.
Liaising with our digital partners to successfully implement digital strategies. Assisting in the creation, briefing and execution of digital strategies for the brand and individual product lines.
Working with the wider business to deliver ad copy and ad creatives that are on-brand and impactful. Considering the full funnel marketing mix and the objective of search marketing and display advertising and the success metrics that might be used.
Presenting weekly and monthly performance of the paid search and display channels to the wider business.
Continuing to develop your digital marketing skills to ensure that you can support the digital marketing channel leads in the testing and implementation of new acquisition channels.
The skills you’ll be sharing with the team:
Experience working within paid search digital marketing channel.
Experience creating and optimising ads within the Google ads platform.
Experience of Google Analytics and search & keyword tools
Familiar with ecommerce KPIs and a clear understanding of the business impact of each metric.
Good command of Microsoft Excel
Passion for digital marketing
Team player with effective communication and interpersonal skills.
Flexible, pro-active and open to change.
Good organisational skills with the ability to prioritise workload.
Attention to detail.
Ability to use initiative
Why we hope you’ll love working with us:
The success of Seasalt is down to the skill and hard work of our team. We don’t just want to attract the best and brightest people to come and work with us, we want you to stay and grow with us. From the moment your Seasalt journey begins, it’s our pledge to support you by providing dedicated learning and development opportunities that will enhance your day-to-day working life and help you build your skills and knowledge.
As well as doing everything we can to boost your development professionally, we believe encouraging personal growth is just as important. So you can fulfil your passion and purpose, not just at work but in life, we offer a range of benefits that are designed to enhance your career and wellbeing:
Salary of up to £33,000pa (Band 2)
34 days holiday (including bank holidays)
Flexible benefits allowance
Long service enhanced holiday allowance
Generous 50% staff discount on all full priced items
Employer Contributory Pension
Retail trust partnership
Life assurance programme
Learning and Development opportunities
Remote medical support partnership
Paid volunteering opportunities
Employee network such as the Inclusion Network and Culture Crew
At Seasalt we have a brilliant team of people – they’re what make Seasalt a fantastic place to work. We love to celebrate uniqueness and are committed to making Seasalt a place where everyone feels they belong. As an inclusive employer, we want to invite a diverse range of candidates to apply for our roles.
We aim to work flexibly where possible and value a range of perspectives – diversity of thought helps us to grow – so please apply if this is a role that would make you excited to come to work every day. We’re happy to help with any adjustments to our recruitment process and beyond. Just drop us an email at Location: Falmouth