Customer Relationship Manager

Barchester is seeking a Customer Relationship Manager to join their esteemed care home team, aiming to enhance occupancy rates. This role involves collaborating with a skilled management team to implement diverse sales and marketing strategies, manage enquiries, and engage with the local community. Candidates should possess proven sales experience, ideally within healthcare, and be proficient in data analysis using CRM tools. The position offers a competitive salary and benefits, and Barchester emphasises a supportive work environment focused on professional development and valuing team contributions.

Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community.

Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care.

REWARDS PACKAGE:
Attritive salary, alongside a competitive commission structure
Access to a range of retail and leisure discounts
Access to a range of wellbeing support and Best Doctors Service
Opportunity to develop within a hugely supportive team

RESPONSIBILITIES:
Managing enquiries to improve the conversion rates and achieve occupancy targets
Excellent communication skills.
Networking within the local community to raise the profile of the home and generate enquiries
Supporting local and wider marketing activities togenerate enquiries,drive conversion rates and increase occupancy
Identifying opportunities to improve sales and marketing performance

NEED TO HAVE:
Have proven sales and marketing experience preferably in healthcare but not essential
Have the ability to analyse data on Salesforce or similar CRM application
Be self-motivated and target driven
Have interpersonal and professional qualities
Confident user of Microsoft Office (Excel/Powerpoint)
Full UK driving licence.

NEED TO DO:
Represent Barchester and our state of the art home in a friendly and professional manner.
Responsible for all sales activity for the home.
Talking to potential new residents over the phone, and providing informative and welcoming tours of the home.
Engage with residents and relatives to understand their experience and requirements.
Respond to sales enquiries.
Actively generate leads and identify local marketing opportunities.
Maintain a contacts database.

Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.